Unlocking Poland's Toys Wholesaling Industry: A Comprehensive Analysis of Key Players and Market Trends

17.06.2025

Poland's toys wholesaling industry has a rich history, with a steady growth in scale over the years. In recent times, there has been an increasing trend towards importing toys from various parts of the world, especially from well - known toy - producing regions like China and Germany. The industry is also influenced by consumer demand for high - quality, safe, and innovative toys that meet European standards. TradeWind AI can be a powerful tool for businesses in this industry, offering features like customs data analysis to understand import trends and AI CRM to manage customer relationships effectively.





1. Słodycze z Zabawkami An - Ba

This company based in Gdańsk has been involved in the sales and distribution of candies since 2010. It also offers licensed toys with candies, which are very popular among children. Their ability to adapt to market changes makes them a notable player in the market.






2. Brimarex

Established in 1990 in Poznań, Brimarex specializes in importing toys and sports articles. They source products from different parts of the world, including Germany, Italy, and China, ensuring a wide range of the latest products for their customers.






3. ATA Spółka z ograniczoną odpowiedzialnością

As an official representative and importer of the Double Eagle brand, this company is involved in the import, distribution, and sale of toys and spare parts.






4. F - Toys

Although specific details are scarce, this company seems to be an important part of the toys wholesaling scene in Poland.






5. PHU "Pireo"

PHU "Pireo" produces medieval - inspired helmets and swords for children aged 3 - 15. Their products are made of high - quality plastic, hand - painted, and have CE certification.






6. Toys Group - Importer zabawek

This importer of toys is likely to have a significant influence on the Polish toys market, bringing in a variety of products.






7. Gatito

Details about Gatito are limited, but it is presumably an important entity in the toys wholesaling industry.






8. Mochtoys Sp.J.

With its own website, Mochtoys Sp.J. is likely to be actively involved in the distribution of toys in Poland.






9. PHU Bigtoys

PHU Bigtoys is a key player in the toys market, offering a wide range of toys to wholesalers and retailers.






10. Hurtownia Boys of Toys

This wholesale store focuses on toys, catering to the needs of various customers in the Polish market.






11. GAZELO SP. Z O.O.

Since 2005, GAZELO SP. Z O.O. has been importing and distributing toys. With its own purchasing office in China, it can ensure high - quality products that meet European standards.






12. HIPO – P.G. GOŁDA Spółka Jawna

As an importer of toys, this company only offers its products to wholesalers, playing a crucial role in the supply chain.






13. Rebel Sp. z o.o.

Rebel is the leader among board game distributors in Poland. It offers a wide range of board games, card games, and accessories, making it a popular choice for wholesalers.






14. Krasnal Sklep dziecięcy

This children's store is likely to be involved in the wholesale and retail of toys, providing a variety of products for kids.






15. KupLepsze.pl

A wholesaler of toys and other children's products, as well as candies, food items, cosmetics, and cleaning products. It offers high - quality products, often imported from Western markets.



Email marketing can be an effective strategy for these companies to reach out to potential customers. TradeWind AI can assist in creating targeted outreach emails and managing customer interactions through its AI SDR software. The use of foreign trade software can also streamline the import and distribution processes, helping these wholesalers to stay competitive in the market.